 |
|
|
Health Check
Wellness Clinic - Provide Budget & comprehensive screening
package
Log in
www.healthcheck.sg for
detail
|
Roping In Loyal Customers While Making An Extra Profit!
You've probably bought a book or two at one of the major chain bookstores. When you're checking out, you get asked if you have the "discount card."
The card is not free. It usually cost 10 bucks or so.
But you get a 10% discount on most of your future purchases so it always seem like a good deal to me. If I buy at least a hundred dollars worth of stuff in the next 12 months, I'm at breakeven. If I spend 200, I've saved an extra $10.
Unfortunately, I have no idea how the exact numbers work out for the stores, but I absolutely love this concept.
Here's why:
First, most people are buying less than one hundred dollars during their first purchase. Obviously, you get a discount on that purchase if you buy the discount card at the same time.
Let's say you're spending 20 dollars so you save 2 of those. Your net cost is 8 dollars.
And the store has an immediate profit of 8 bucks!
If you never ever show up in that store again, they've made a huge profit.
Second reason: Presumably...whenever you think about going to buy books in the future, you're going to think that it's pretty stupid if you buy books at any other bookstore. That means you return to the store to spend more money.
The bookstore wins again because (a) you came back and (b) you're spending still more money!
Of course, the bookstore is not doing anything wrong and this can be a real benefit to a frequent shopper.
My point in this message is that you should think about some way that your business can use this idea. How can you get people to join your club for a fee and then get valuable discounts whenever they come back and shop with you.
As marketers, we need to constantly be thinking about how we can copy the strategies that we see working in other businesses and apply them to our businesses.
A mistake that many people make is thinking that their business is different so the marketing rules change.
Not so! The principles of marketing are universal and apply to all types of business in all countries.
The savvy businessperson continues to study and apply these principles to constantly increase their profits!
I expect to see you in Atlanta in October. You'd be crazy to miss my free conference!
Yours in success,
Shawn Casey
Internet Millionaire Shawn Casey's "Mining Gold On the Internet" is one of the best selling Internet books with over 85,000 copies sold. In "Mining Gold", Shawn reveals the same step-by-step strategies he uses to create millions in Internet sales => http://www.ipcgold.com/ad/100/CD3839 Benefit from Shawn's 7 years of Internet experience and learn from someone who has actually made millions online.
|
Get Checked Before
Complication Strike Log on to
HealthCheck.sg - All
nationalities welcome to enjoy the privilege and offer corp
price .
|
|
|
|
|
RELATED ARTICLES
Marketing Operations Elevates Public Relations and Communications Professionals
Is your marketing department taking advantage of MOM and MRM? Do you have
BAM and DAM systems in place? Do you know how to measure NPV? Do you even
know what I'm talking about?
B2B Marketing Tips - Create an Interactive Online Experience for Clients
Business to business communications on the web are as stale as a piece of week old toast.
Are Your Marketing Efforts Working...Or Could They Use A Little Help?
Marketing is a broad business subject that encompasses a
range of activities including advertising, public relations,
sales, and promotions. Generally, you will find that people
often confuse sales with marketing, when in fact the two are
quite different. Marketing is all about getting a product or
service into the market, promoting it, influencing behavior,
and encouraging sales turnover. Sales, quite distinctly, is
the actual transaction of getting a product or service into
the hands of your customers.
The Top Seven Marketing Mistakes
In my view, nearly all government statistics about reasons for business failures are nonsense.
Do You Get Attention With Your 30-Second Introduction?
I went to a networking event the other day where the meeting leader said, "We're going to skip doing the 30-second introductions today because mine's so bad and it doesn't work that it nauseates me." I thought to myself, WOW! I'd skip the next networking meeting until I'd worked out a new introduction.
First to Market Theory
AGE OLD QUESTION
Understanding Survey Software Features
If you take a look at the features that different survey softwares offer, you will quickly realize that understanding all of them is no mean task. But it is very important that you do because only then you can choose the right survey software. It is important for one other reason, it determines your price. More features invariably means more dollars. So if you don't choose the right survey software, you might end up paying more for features you don't need.
Packaging Trends You Cannot Overlook (Part #2)
Part #2
How To Start With Absolutely Nothing And Create Wealth online in 30 days or less.
Without a doubt, if you asked me, Shane if there was only 1 marketing strategy that you could use on the Internet, what would it be? Without hesitation I would say joint Ventures. Joint Ventures are easily the most lucrative Marketing Strategy ever invented and if you learn to do it right, will likely be the ONLY marketing strategy you will ever need to use.
Secret Marketing Plan
Many people have asked me what was the secret to our market domination? Hello, my name is Lance Winslow and I am the founder of The Car Wash Guys. Before now I have not disclosed my secrets of grass roots market; a strategic plan we used city after city to market our franchised outlets in 23 states. I named the plan Bonzai and Blitz Marketing. Yes, Bonzai is spelled incorrectly. Bonsai is the correct spelling for the plant and to this day I do not know the actual spelling for the Japanese Battle Call, but I do know how to say it and what it means to our team. I have never been a champion speller and I liked the pizzazz in the Bonzai spelling with the "Z" much better. Below is a strategic outline we used in setting up our target markets and then grid'ing the area out and then attacking that market to win customers to what we believe is the best service in the world.
An Internet Marketing Strategy that Works
You can't put up a beautiful (or any) web site and hope that people will just arrive. You have to let them know, IN EVERY POSSIBLE WAY, that your web site is there. This HAS to be part of any Internet marketing strategy you develop. This is actually a basic marketing principle. Customers are not going to look for you, you have to look for them.
You?re In Charge. Now What?
For years now, you have been waiting patiently for that first opportunity to be put in charge of a group and show what you can do. It has finally happened. You are giddy with excitement and your head is full of ideas. You can't wait to implement, create change, and leave your mark. Before you charge up the hill, possibly leaving everybody else behind, there's something that you really need to handle first.
Case Study: How to Get a Big Boost in Response by Taking Your Marketing to the Extreme
Want a big boost in response and quick sales from your next direct marketing effort? Then take your marketing to the extreme. What do I mean by extreme? I mean unconventional, break the mold, out-of-the-box, reaches-out-and-grabs-people-by-the-lapel marketing.
Niches - The Path to More Profits
Hey, as business owners we CAN'T be all things for all customers.
I mean it would be fantastic if we could, however, you just can't
meet the needs and wants of everyone, you would run yourself
ragged trying :o(
7 Simple Marketing Tips
Here are 7 simple marketing tips to help you boost your sales and profits quickly. All are easy to use and work for any business.
Key Marketing Questions - Planning Your Marketing Campaign
So you started a business. How's it going? Did you think about marketing when you began planning for your business? Marketing is how you get the word out about your business. Marketing will ultimately determine if you succeed or fail. So, how can you succeed? What questions should you be asking yourself? Here are the BIG FIVE!
Maslows Marketing Filter
One of the basics of all marketing and advertising training is a teaching of "Maslow's needs pyramid". This pyramid shows the different motivators and needs in a person's life and how they are built one upon the other. Supposedly this is presented to help the marketing student understand consumer motivation and thinking. The problem is I've never seen it applied, in the text books. It's presented as the foundation of human motivation and then it's dropped.
How To Start A Mail Order Business
The Mail Order business is not a business of itself, but is another way of doing business. Mail Order is nothing more nor less than selling a product or service via advertising and the offers you send out by mail.
Itchin For Some Nichin
The whole idea of Niche Marketing is exciting! The possibilities are endless, as there are literally millions of people surfing the web, the vast majorities of whom are here for two reasons . . .
Successful Surveys: 10 Tips for Better Results
Why would you use an email or online survey when you could simply call your clients and customers and ask for their input?
|